SEO services that keep paying after the spend stops.
Emerald Digital is an SEO agency for companies that want to rank on Google, show up in the local map pack, and get named in AI answers from ChatGPT, Perplexity and Google AI Overviews. Rankings take months and we guarantee none, but they compound. Focused work starts at $3,500 a month. See what it costs below.
Search results
#2nationally for "motorcycle accident lawyer" in six months for The Law Center, a new brand with a generic name up against 50+ established organizations. We built 100+ medical authority articles and 200+ geographic landing pages, and it brought 5,800+ contacts, 155K users and 235K pageviews along the way.
Read The Law Center case studyGrew web traffic 800% in nine months for a magazine, with technical fixes, content and authority work in one program.
What's in an SEO program
Most SEO is random blog posts and a few links. We start with the searches that sign customers, fix whatever blocks them from ranking, then build the pages and proof that win them.
The searches worth owningWe go after the keywords that bring buyers, not the ones that flatter a report.
We start with your strike-zone keywords, the searches where you already sit on page one or two and a push moves real traffic. Then we map what buyers type at each stage, check what your competitors rank for that you do not, and rank the list by how likely each search is to turn into a customer.
Technical fixesA slow or broken site ranks below weaker competitors.
We fix crawl errors, page speed, mobile problems, redirects and sitemaps, and add the structured data that helps search engines read the page. This work is unglamorous, and it often decides whether the rest pays off.
Pages and content that answer the questionPages built around what buyers want, plus supporting content that proves you know it.
We write the service, location and comparison pages that match buyer intent, and the supporting articles that answer the questions around them. We also refresh content that has slipped and merge thin pages that drag the site down.
Local map packBe one of the three businesses people see when they search near them.
We tune your Google Business Profile, build clean location pages, fix your listings so your name, address and phone match everywhere, and earn the reviews and local links that decide who shows in the map pack.
Showing up in AI answersChatGPT, Perplexity and Google AI Overviews pick sources. We aim to be one.
Rankings get you retrieved, and clear, specific content gets you cited. We pick the questions your buyers ask, check what ChatGPT, Perplexity and Google AI Overviews answer, and record whether you are named, whether you are linked, and which sources get cited instead. Then we write the short, specific answers and earn the mentions that close the gap, and check again.
Authority and linksA few links from sites that matter beat hundreds from directories.
We earn links through digital PR, guest content and partnerships, and we build the pages other sites want to cite. Our open-source seo-kit finds search terms, writes content to rank and watches positions, and a senior operator reviews the work before it ships.
Who it fits
Local service businesses
The map pack, location pages and reviews decide who gets the call. Our industry pages below cover law firms, dentists, roofers and more.
Online stores
Category and product pages, catalog structure and site speed, measured in orders, not visits. See ecommerce SEO below.
Established sites losing ground
Refresh what slipped, merge thin pages, fix what changed under you, and win back the searches you used to own.
Companies entering a new market
New service and location pages built around what buyers in that market type, before competitors settle in.
How an SEO program runs
Free teardown
Before you sign anything: where you rank against your competitors, the searches you should own and the first fixes we would make. You get a short PDF and a video walking you through it, and it is yours to keep. Above is a page from one we made for a consumer brand.
Audit
Technical base, content, links and local listings reviewed, with your competitors checked for the gaps they left open.
Pick the searches
A ranked list of the searches worth owning, with a 90-day plan for the pages and fixes that go first.
Build and fix
We ship the technical fixes, publish the pages, tune the local profile and earn links, then track rankings, calls and leads.
Compound
As pages rank, we widen what works and refresh what has aged. The longer it runs, the harder it is for a competitor to catch.
What we report, and how soon it moves.
- RankingsFor the searches we picked together, against your competitors.
- LeadsCalls and form fills from organic search.
- AI answersWhether you are named or linked, and who gets cited instead.
- RevenueWhere your tracking allows it. If it does not, we say so and help fix it.
- 3 to 6 months
First ranking gains.
- 6 to 12 months
Significant traffic growth.
What it costs
From $3,500 a month
Focused work: a technical clean-up, one cluster of pages, a local map pack push or a content refresh.
$5,000 to $10,000 a month
Where most engagements run: technical work, new pages and content, local, links and AI answer work, together.
Send us your site and your market, and we will tell you which size fits.
SEO questions
How much does SEO cost?
Focused programs start at $3,500 a month, and most engagements run $5,000 to $10,000 a month. Send us your site and market and we will tell you which size fits.
How long does SEO take?
You will typically see first ranking gains within 3 to 6 months and significant traffic growth at 6 to 12 months. Unlike paid ads, SEO compounds, so the longer you invest, the stronger the result.
Do you guarantee page one rankings?
No. Nobody can honestly guarantee a ranking, because Google changes. We commit to the work that moves rankings: the right searches, a sound site and content worth ranking, tracked against leads and revenue.
Can you get us into ChatGPT, Perplexity and Google AI Overviews?
We can raise the odds. We write clear, specific answers, add structured data and track whether your brand gets named. No one controls what an AI tool says, so we do not promise a mention.
What is the local map pack?
It is the group of three local businesses Google shows above the normal results when someone searches near them. For plumbers, dentists and other local firms, it is often where the calls come from.
Do you work in my industry?
We have industry pages for the fields below, from law firms to landscapers. The method is the same everywhere. The searches, the competitors and the trust signals change, so the plan does too.
Should we do SEO or paid ads?
Often both. Paid ads capture demand now, and SEO builds an asset that keeps producing after the spend stops, which lowers your reliance on paid over time.
Do you use tools of your own?
Yes. Our open-source seo-kit finds search terms, writes content to rank and watches positions. A senior operator reviews the work before it ships.
What should your site rank for? We will answer that first.
A free SEO teardown covers your rankings against competitors, the searches you should own and the first fixes we would make.